Skore condoms
Skore condoms — Hindstandaǵı ekinshi eń iri prezervativ brendi. 2012-jılı iske qosılǵan Skore ónimleri TTK Group kompaniyası tárepinen islep shıǵarıladı[1].
Tariyxı hám marketing
[redaktorlaw | derekti redaktorlaw]Kohinoor hám Durex brendlerinen ayrılǵannan keyin TTK Group Skore prezervativlerin shıǵardı[2]. McCann tárepinen islengen brending penen marketinglik kómektiń arqasında Skore nekege shekemgi lázzetti arttırıwshı ónim retinde poziciyalandı. Bul mapaz Nielsen kompaniyasınıń Hindstandaǵı 16 000 brendtiń iske qosılıwına islegen 2016-jılǵı bahalawında eń tabıslı on iske qosıwdıń biri dep ataldı[3]. Skore 2013-jılı 40 kror quraytuǵın brendten 2015-jılı 70 kror quraytuǵın brendke aylandı.
2014-jılı Skore qaladaǵı dárixanalardıń jaylasqan jerin tabıwǵa[4] hám olarǵa sırlı túrde buyırtpa beriwge járdemlesetuǵın mobil qosımshanı iske qostı[5]. 2015-jılǵa kelip Skore Hindstandaǵı úshinshi eń iri prezervativ brendi boldı, al 2018-jılǵa kelip mámlekettegi ekinshi eń iri prezervativ brendine aylandı. 2016-jılı Skore brend elshileri retinde Vest-Indiya kriketshileri Dueyn Bravo hám Kris Geyldi tarttı[6][7]. 2019-jılı Skore jınıslıq salamatlıqqa arnalǵan basqa da ónimlerdi, sonıń ishinde lubrikant gellerdi, dirildeytuǵın penis saqıynaların hám feromon spreylerin shıǵarıwǵa umtıldı[8][9][10].
Derekler
[redaktorlaw | derekti redaktorlaw]- ↑ "How Chennai-based TTK Group got its mojo back in the complicated Indian condom industry". Financial Express. 2018-07-30. https://www.financialexpress.com/opinion/how-chennai-based-ttk-group-got-its-mojo-back-in-the-complicated-indian-condom-industry/1262586/.
- ↑ "Here's how Skore outscored competitors to become the third largest condom brand in India". Economic Times. 2016-06-29. https://brandequity.economictimes.indiatimes.com/news/business-of-brands/skore-outscores-its-competitors-to-become-the-third-largest-condom-brand-in-india/52957952.
- ↑ "How TTK Group, pioneers in condom manufacturing in India created the Skore brand". The News Minute. 2018-05-28. https://www.thenewsminute.com/article/how-ttk-group-pioneers-condom-manufacturing-india-created-skore-brand-82034.
- ↑ "Indian condom brand Skore launches mobile app to help you locate pharmacies". Tech In Asia. 2014-01-13. https://www.techinasia.com/indian-condom-brand-skore-launches-mobile-app-locate-pharmacies.
- ↑ "Now an app to avoid condom blushes". Deccan Chronicle. 2014-01-27. https://www.deccanchronicle.com/140127/news-businesstech/article/now-app-avoid-condom-blushes.
- ↑ "Chris Gayle, Dwayne Bravo to endorse Skore condoms". The Economic Times. 2016-08-25. https://brandequity.economictimes.indiatimes.com/news/advertising/chris-gayle-dwayne-bravo-to-endorse-skore-condoms/53852843.
- ↑ "Skore Condoms ropes in Bravo and Gayle as brand ambassadors". Business Standard. 2016-08-24. https://www.business-standard.com/article/companies/skore-condoms-ropes-in-bravo-and-gayle-as-brand-ambassadors-116082401384_1.html.
- ↑ "Skore forays into sexual wellness segment". The Business Line. 2019-08-28. https://www.thehindubusinessline.com/companies/skore-forays-into-sexual-wellness-segment/article29279818.ece.
- ↑ "Condom maker Skore out with pheromone spray". AFAQs. 2019-11-01. https://www.afaqs.com/news/mktg/skore-adds-new-products-to-its-basket-launches-pheromone-spray.
- ↑ ""Naughty, not sleazy" is SKORE's brief to Isobar, as the company diversifies beyond condoms". Agency FAQs. 2021-11-22. https://www.afaqs.com/news/advertising/naughty-not-sleazy-is-skores-brief-to-isobar-as-the-company-diversifies-beyond-condoms.
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